The deliverables for Terror-Free Syria were challenging because of security sensitivities the client deemed necessary. It was about a crucial security set-up.
In the first stage, Infortum Work developed a visually compelling web design using a premium news theme modified slightly to meet the needs of the client. We applied some independent CSS and HTML programming towards that purpose.
In the second stage, Infortum Work established a crucial security perimeter using our own architecture. Then Infortum outsourced all the elements of that perimeter to well established companies. The client approved our methodology and all the security elements we proposed.
Next, as content began flowing, our SEO strategy was not to compete with high-volume traffic news websites covering Syria, but rather to establish a shotgun approach to keywords use that would permit the portal, once the Syrian war came to an end and news coverage subsided, to own these words. Infortum expects Terror-Free Syria to rise considerably in ranking as time goes by.